I suppose that's a fair enough question. The spreadsheet is a collection of statistics I have found useful for making play decisions in WZ.
The first page is brain costs & rewards. I use this to help me identify where to farm brains.
2nd page is DNA costs & rewards. I use this to see what my returns are when farming DNA. (For instance, Perth Expert has same DNA payout as Perth Hard. No point in paying the extra brains to go expert. LA Hard is fantastic DNA rewards for low brain cost.)
3rd page is something I was noodling with to help manage the borrow line. Ignore it for now.
4th page is a hunt list. Use it to find where to meet your daily quest requirements. It isn't complete.
5th page is numbers for upgrading and consuming units. Should you upgrade units before consuming them? To what level? How much DNA/time does it take to upgrade a unit? All of that is on this page.